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Welcome to our support website for the business case “Alcatel, Lucent…Nokia: On the Road from 3 to 1 - The Leadership Challenges of Strategic Change”.

Read an inspection copy of the case.



The telecommunications manufacturing industry has seen massive consolidation in the past 10 years. This is the story of how two major telecom providers, Alcatel and Lucent, merged and positioned themselves for the future. It focuses on the leadership challenges of the final years, just before the company was sold. Alcatel-Lucent was at high risk of failure around 2012, but it managed to find its way forward and create a new future with Nokia.


Teaching objectives

The focus of the case is on the ongoing challenges of strategic alignment: how senior leaders attempt to fit the organization to its strategy, and ultimately to the environment.


How to buy the case

  • Hard and soft copies of the case and teaching note (which contains the login and password to access the private area of this site) can be purchased via our distributors’ websites. To choose a distributor please visit the INSEAD Case Distributors page.
  • The case can also be purchased directly from INSEAD.
  • If you are not a registered instructor, follow the instructions on our distributors’ websites to identify yourself as such.