INSEAD the business school for the world

Welcome to our support website for the video case “Her Opponent: An Experiment in Perception".

 

Summary

Her Opponent stemmed from a thought experiment:

  • What if Donald Trump had been a woman, and Hillary Clinton had been a man?
  • How would the debates have unfolded and what difference might there have been?

Her Opponent is a video case in which actors of the opposite gender portray Clinton (played by a man) and Trump (played by a woman), replicating every word, intonation, facial and non-verbal expression of the candidates. The audience experiences first-hand a counterfactual reality as the basis for discussing how it affects perceptions of the speakers.

 

Teaching objectives

This case is a unique opportunity for students to experience how their perceptions of others – and what they communicate – can change based on surface-level characteristics. It opens up a broader discussion on what shapes our perceptions of others, and their perceptions of us. In watching a debate between two public figures (Clinton and Trump) portrayed by actors of the opposite gender, students experience the way their perceptions of the person and the message can shift as a function of seemingly irrelevant factors. The aim is to enable students to:

  • Understand the factors that shape their perceptions of others;
  • Experience how their impressions of the message may change as a function of the person delivering the message;
  • Reflect on how they may be perceived by others based on surface-level characteristics;
  • Understand what they can do (as the perceivers and the perceived) to guard against perceptual bias.

 

 

 

 


Share