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Case Studies by Sameer Hasija

10 case studies

published: 28 Jun 2019

  • Topic: Operations
  • Region: Asia

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Abstract:
This case showcases how access- and ownership-based business models segment the market based on useage heterogeneity, and how pricing equilibrium emerges from the resulting duopoly. It also shows, counter-intuitively, that access-based entrants may intentionally benefit from choosing “inferior” technology to soften price competition from ownership-based incumbents, even when the cost of technology is ignored.

Keywords:
Pricing, Access Versus Ownership, Segmentation, Servicization

published: 29 Mar 2017

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Abstract:
The case shows how concepts from operations management can be applied to a service setting (as opposed to manufacturing). With private equity as the setting, it aims to help students understand how to use systematic process and queuing analysis to design a professional service operation.

Pedagogical Objectives:
1. Systematic process analysis 2. The role of uncertainty in creating non-value-added time 3. The trade-off between efficiency and ability to attenuate the ill-effects of uncertainty by creating slack—(hence high utilization may sometimes lead to suboptimal outcomes). 4. Systematic sensitivity analysis for strategic planning.

Keywords:
Management of Professional Services, Queuing Analysis, Service Operations, Private Equity, Process Analysis, Workflow Analysis, Staffing

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published: 29 Mar 2017

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Abstract:
The case shows how concepts from operations management can be applied to a service setting (as opposed to manufacturing). With private equity as the setting, it aims to help students understand how to use systematic process and queuing analysis to design a professional service operation.

Pedagogical Objectives:
1. Systematic process analysis 2. The role of uncertainty in creating non-value-added time 3. The trade-off between efficiency and ability to attenuate the ill-effects of uncertainty by creating slack—(hence high utilization may sometimes lead to suboptimal outcomes). 4. Systematic sensitivity analysis for strategic planning.

Keywords:
Management of Professional Services, Queuing Analysis, Service Operations, Private Equity, Process Analysis, Workflow Analysis, Staffing

Related:

published: 29 Mar 2017

Show details ...

Abstract:
The case shows how concepts from operations management can be applied to a service setting (as opposed to manufacturing). With private equity as the setting, it aims to help students understand how to use systematic process and queuing analysis to design a professional service operation.

Pedagogical Objectives:
1. Systematic process analysis 2. The role of uncertainty in creating non-value-added time 3. The trade-off between efficiency and ability to attenuate the ill-effects of uncertainty by creating slack—(hence high utilization may sometimes lead to suboptimal outcomes). 4. Systematic sensitivity analysis for strategic planning.

Keywords:
Management of Professional Services, Queuing Analysis, Service Operations, Private Equity, Process Analysis, Workflow Analysis, Staffing

Related:

published: 21 Aug 2015

  • Topic: Operations
  • Industry: Pharmaceutical Industry

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Abstract:
This case illustrates different growth strategies in the pharmaceutical industry. R&D management is a critical component of growth strategies, and the case demonstrates the importance of using a holistic framework for R&D when expanding the firm's business footprint. The case serves the purpose of comparing organic and inorganic growth strategies, and identifying the steps that are critical for the execution of these strategies.

Pedagogical Objectives:
The case can be used in either a 90-minute MBA class discussion or a 4-hour executive class discussion on the topics of Supply Chain Management, R&D Management, or Strategic Management. The key issue is the linkage between the strategy of growth and the execution skills needed to implement the strategy. The case discusses business model innovation at length, and compares different processes needed to innovate successfully.

Keywords:
R&d Management, Supply Chain Management, Growth Management, Mergers and Acquisitions, Healthcare Industry

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Abstract:
The case focuses on the challenges facing Arenga Rainforest Sugar, a non-profit organization in Indonesia, as it re-thinks its business model. The product (rainforest sugar) supports sustainable agriculture, unlike traditional plantation-driven models (for palm oil and rubber). In response to growing demand in developed markets for sustainable food products, senior management is keen to deploy the new business model across all aspects of the business. The case describes the context, current strategy, operations and financials. It allow for a forward-looking analysis (less common than ‘with hindsight’) where students assess the current context and recommend strategies with actionable plans. The multi-disciplinary approach brings in issues related to strategy, building a new supply chain and distribution model, creating new brand and product categories, adopting a results-oriented marketing and pricing model or implementing a sound operational model while supporting rainforest conservation.

Pedagogical Objectives:
This is potentially a “capstone” case for many courses, where students apply the learning from the course to develop recommendations going forward (strategies with actionable plans). For example, at the end of a course on distribution channels, students need to conceptualize a distribution plan that allows the company to capture more value (most of which is currently captured by retailers).

Keywords:
Strategy, Supply Chain, Sustainability, Operations, Marketing, Branding, Business Model Innovation, Cost Structure Analysis, Social Enterprise, Entrepreneurship, Alleviate Poverty, Economic Growth, Responsible Production, Pricing

published: 27 Feb 2012

  • Topic: Operations
  • Industry: Pharmaceutical industry
  • Region: Global

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Abstract:
The case investigates the impact of the increasing trend of pharmaceutical firms to outsource core research activities to biotech firms and other contract research organizations. The fluid nature of supply chain design in evolving industries is highlighted, and robust supply chain policies to respond to this evolution are proposed.

Pedagogical Objectives:
This case is intended to demonstrate the evolving nature of supply chains that include the R&D function in an industry where R&D is considered the mainstay of competitive advantage. The case illustrates how global upheaval in the life sciences industry has forced pharmaceutical firms to search for alternate innovative business models to compete in a globalized world.

Keywords:
Outsourcing, Supply Chain Management, R&d Management, Risk Sharing, Emerging Market Development, Innovative Business Models, Contracts in R&d Governance

published: 27 Feb 2012

  • Topic: Operations
  • Industry: Oil industry
  • Region: Global

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Abstract:
The case examines the impact of variability in demand and the supply chain on the operations of an oil refinery. The impact of external financial metrics by other stakeholders in the refinery is discussed, and policy measures for the improvement of the operations of the oil refinery are proposed.

Pedagogical Objectives:
The objective of the case is to describe a real life situation in the oil industry, where the financial standards the refinery is held to dictate its inventory and supply chain management policies. it analyses the impact of negotiating more meaningful measurement techniques with the agencies on the operations and the financial stability of the oil refinery. The case illustrates the importance of aligning incentives on supply chain performance in the oil industry.

Keywords:
Supply Chain Management, Bullwhip Phenomenon, Petrochemical Refinery, Inventory Management, Debt Management, Options in Trading, Cost Optimization

published: 21 Aug 2015

  • Topic: Operations
  • Industry: Pharmaceutical Industry

Show details ...

Abstract:
This case illustrates different growth strategies in the pharmaceutical industry. R&D management is a critical component of growth strategies, and the case demonstrates the importance of using a holistic framework for R&D when expanding the firm's business footprint. The case serves the purpose of comparing organic and inorganic growth strategies, and identifying the steps that are critical for the execution of these strategies.

Pedagogical Objectives:
The case can be used in either a 90-minute MBA class discussion or a 4-hour executive class discussion on the topics of Supply Chain Management, R&D Management, or Strategic Management. The key issue is the linkage between the strategy of growth and the execution skills needed to implement the strategy. The case discusses business model innovation at length, and compares different processes needed to innovate successfully.

Keywords:
R&d Management, Supply Chain Management, Growth Management, Mergers and Acquisitions, Healthcare Industry

Related:

published: 29 Aug 2016

  • Topic: Operations
  • Industry: Pharmaceutical Industry

Show details ...

Abstract:
This case illustrates different growth strategies in the pharmaceutical industry. R&D management is a critical component of growth strategies, and the case demonstrates the importance of using a holistic framework for R&D when expanding the firm's business footprint. The case serves the purpose of comparing organic and inorganic growth strategies, and identifying the steps that are critical for the execution of these strategies.

Pedagogical Objectives:
The case can be used in either a 90-minute MBA class discussion or a 4-hour executive class discussion on the topics of Supply Chain Management, R&D Management, or Strategic Management. The key issue is the linkage between the strategy of growth and the execution skills needed to implement the strategy. The case discusses business model innovation at length, and compares different processes needed to innovate successfully

Keywords:
R&d Management, Supply Chain Management, Growth Management, Mergers and Acquisitions, Healthcare Industry

Related:


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