INSEAD the business school for the world

Selected Case

published: 24 Mar 2014

  • Topic: Entrepreneurship
  • Industry: Research and Development
  • Region: Europe

Abstract:
Hypios offers companies (called “seekers”) a secure website where they can formulate and publish R&D problems and reach out to a global community of “solvers”: engineers, scientists and other experts in the Hypios network. The idea is that seekers offer monetary rewards for the right solution and solvers compete to find the best solution and win the reward. Hypios must identify industries where this business model would be most promising and develop an appropriate business model.

Pedagogical Objectives:
Development of new busines models. Innovations in the R&D process. Introduction to Open Innovation.

Keywords:
Open Innovation, Business Models, Business Model Innovation, Innovation, Research and Development, European Competitiveness, Europe


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