Selected Case

- Topic: Entrepreneurship
- Industry: Energy, lighting
- Region: Global
- Website: https://cases.insead.edu/nuru-energy/
Abstract:
Case A describes the creation and growth of Nuru Energy. Starting from nothing, the founder 'bootstraps' a social venture with the goal of providing affordable and effective lighting solutions for 800 million people without access to the electricity grid in sub-Saharan Africa and India. The case narrates the challenges involved in developing a social enterprise with a dual aim of turning a profit and making a social impact. It focuses in particular on the financial challenge and provides a context to discuss difference financing options and their implications. It looks at the different business model alternatives - market-based and donor-based. The central theme is to assess the merits and drawbacks of the different funding alternatives. Case B is an update that explains what financing option the founder chose and its implications. It sets the stage for a discussion about trade-offs in the geographical expansion of social ventures.
to access case videos and other support material.
Pedagogical Objectives:
The teaching objectives are for students to:
- understand the emerging and diverse field of social investment (from donors to impact investors)
- realise the importance of a sustainable business model and how it can be developed
- discuss the role of the social entrepreneur, how to achieve focus and avoid burn-out
Keywords:
Energy, Entrepreneurship, Sustainability, Social Impact, Social Entrepreneurship, Hybrid Organizations, Africa, Impact Investing
Prizes won:
- Winner of 2012 EFMD Case Writing Competition, African Business Cases Category
- Runner Up of 2012 oikos Case Writing Competition, Social Entrepreneurship Category
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