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Selected Case

published: 25 Feb 2013

  • Topic: Operations
  • Industry: Healthcare
  • Region: Global

Abstract:
This case study presents an example of business model innovation in the context of primary care delivery. It documents the story of Laastari, a new IT-driven retail health clinic chain based in Finland, including the process that links conceptual strategy to implementation and practice, as well as the evolving stakeholder ecosystem of the company.

Pedagogical Objectives:
The case is designed to facilitate classroom discussions aimed at providing tools for driving improvement of existing or new health services. The goal is to illustrate an example of innovation and operations strategy in healthcare delivery, discuss the risks and challenges, and explore the "emergent" nature of business models, particularly in the healthcare sector.

Keywords:
Retail Clinic, Healthcare Technology, Healthcare Innovation, Business Model Innovation, Operations Strategy, Focus, Convenient Care Clinic, European Competitiveness, Europe, Hmi, Healthcare Delivery and Management, Hmi, Business Science

Prizes won:
- Highly Commended at 2014 EFMD Case Writing Competition, Entrepreneurship Category


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