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Selected Case

published: 15 Jan 2008

  • Topic: Entrepreneurship
  • Industry: Telecommunications
  • Region: Other Regions

VimpelCom is a Russian cellular operator that grew in less than 10 years (1992-2002) from a hypothetical concept, to small family-like company, to $2 billion NYSE-quoted corporation with 5.5 million subscribers on its wireless networks. This case study describes the perfect partnership between the two founders. One was "the professor", Dr. Dimitry Zimin, formerly a department head at the Applied Radio Research Institute, and a cog in the Soviet machine. The other was Augie Fabela II, a very young, yet experienced, American entrepreneur. The case looks at their complementary leadership styles. It also tells the story of how they managed to capture a majority share of the market in Moscow and bring their company to the New York Stock Exchange.

Pedagogical Objectives:
This case can be used to explore the following themes: Formation of business alliances with Russian partners Strengths and weaknesses of Russian business leaders Historical context and current climate for entrepreneurship in Russia

Entrepreneurship, Russian Entrepreneurs, Telecommunications in Russia, Russian Business Leadership, Russian Business Alliances, Corporate Governance, Value Creation, Strategy and Implementation