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Selected Case

published: 01 Jan 1988

  • Topic: Leadership & Organisations
  • Industry: Automobile
  • Region: Europe

Describes the life and career of André Citroën, founder of Citroën, especially the factors which contributed to his rise and fall.

Pedagogical Objectives:
To identify some of the characteristics common to the entrepreneurial type leader To explore the relationship between narcissism and leadership To discern relationships between leadership style, organisational culture, structure and strategy