INSEAD the business school for the world

Selected Case

published: 01 Jan 1990

  • Topic: Leadership & Organisations
  • Region: Europe

Abstract:
A look into the background of the 'Guinness Affair', the city scandal of the 1980s. In particular, it looks at the psychological and political forces that led to the situation.

Pedagogical Objectives:
To study a number of conscious and unconscious motives in the making of a business decision and to understand better leadership processes and the pressures on leadership.


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