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Selected Case

published: 01 Jan 2000

  • Topic: Strategy
  • Industry: Chemicals
  • Region: North America

This case deals with the transformation of Dow Chemical under Value Based Management. Set in the period 1993-1999, it traces how Dow’s organizational structure, management systems, human resources practices and ultimately its culture were thoroughly transformed by VBM.

Pedagogical Objectives:
To contrast VBM as an agent of cultural transformation, as opposed to a financially-driven technique. This case can also be used in programmes where specific companies have adopted or are contemplating adopting VBM in order to show similarities/differences in implementation. Ultimately it leads readers to arrive at their own conclusions on what VBM is all about.